Sergio & Pepsi “Live For Now”

16 Jan

pepsigroup0Sergio Ramos, Leo Messi, Kun Aguero, David Luiz, Jack Wilshere and Robin van Persie are the main faces of Pepsi’s 2014 ‘Live For Now’ campaign. 

118005They will be joined by 13 other players who will represent their countries: Juan Guillermo Cuadrado (Colombia), Clint Dempsey (USA), Tarik Elyounoussi (Norway), Maynor Figueroa (Honduras), Mario Gomez (Germany), Vincent Kompany (Belgium), Kemar Lawrence (Jamaica), Victor Moses (Nigeria), Peter Osaze Odemwingie (Nigeria), Oribe Peralta (Mexico), Andriy Pyatov (Ukraine), Mohamed Salah (Egypt) and Gylfi Por Sigurosson (Iceland).

118004So now you can drink yourself a nice big can of ice cold Ramos. If you want to make it truly Sergio-authentic, get yourself a Swarovsi crystal embedded leather fringed beverage cozy to carry it around in. They certainly look stern (and airbrushed) on those cans, don’t they? Lighten up, boys! Soda is supposed to be fun! (Or so the marketers tell us).

Here’s a Behind the Scenes video of the making of the commercial, which will be out later this year.

As a proud American, I’m planning to rock the Clint Dempsey can. I can only hope and pray they use the now legendary Deuce Face on it. I mean, hell, see how good the Pepsi logo looks next to it in this picture? (Totally accidental but nonetheless serendipitous for my purposes).

DFace_display_imageKeep your eyes peeled for the #FutbolNow hashtag for more news on the promotion and limited edition items.

– Lozil

7 Responses to “Sergio & Pepsi “Live For Now””

  1. Christine January 17, 2014 at 12:32 am #

    Good gracious I just drooled all over my screen. Aguero and Ramos…Hmmm might have to start drinking Pepsi. Oh the Dempsey “Deuce Face”, priceless.

  2. mygypsyspirit January 17, 2014 at 4:30 am #

    I love David Luiz so much! I want to hang out with him. He seems so fun

  3. Tatiana January 17, 2014 at 9:16 am #

    It’s good to be serious Pepsi Max addict, when men as these advertise the stuff :-p

  4. jellyace January 17, 2014 at 12:52 pm #

    No Portugal? Ramos will do. Kun, too!

  5. CinematiqueChic January 17, 2014 at 1:58 pm #

    The photos of Sergio from this shoot that keep coming up on Tumblr are amazing. Good lord.

  6. Chel January 17, 2014 at 2:13 pm #

    Hope I can get a Sergio Pepsi can to go with my Euro 2012 Cruzcampo can…

  7. linda January 17, 2014 at 4:47 pm #

    Can I just say Sergio sitting is taller than messi standing straight! How does he ever get a header?

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