Sergio Ramos, Leo Messi, Kun Aguero, David Luiz, Jack Wilshere and Robin van Persie are the main faces of Pepsi’s 2014 ‘Live For Now’ campaign.
They will be joined by 13 other players who will represent their countries: Juan Guillermo Cuadrado (Colombia), Clint Dempsey (USA), Tarik Elyounoussi (Norway), Maynor Figueroa (Honduras), Mario Gomez (Germany), Vincent Kompany (Belgium), Kemar Lawrence (Jamaica), Victor Moses (Nigeria), Peter Osaze Odemwingie (Nigeria), Oribe Peralta (Mexico), Andriy Pyatov (Ukraine), Mohamed Salah (Egypt) and Gylfi Por Sigurosson (Iceland).
So now you can drink yourself a nice big can of ice cold Ramos. If you want to make it truly Sergio-authentic, get yourself a Swarovsi crystal embedded leather fringed beverage cozy to carry it around in. They certainly look stern (and airbrushed) on those cans, don’t they? Lighten up, boys! Soda is supposed to be fun! (Or so the marketers tell us).
Here’s a Behind the Scenes video of the making of the commercial, which will be out later this year.
As a proud American, I’m planning to rock the Clint Dempsey can. I can only hope and pray they use the now legendary Deuce Face on it. I mean, hell, see how good the Pepsi logo looks next to it in this picture? (Totally accidental but nonetheless serendipitous for my purposes).
Keep your eyes peeled for the #FutbolNow hashtag for more news on the promotion and limited edition items.
– Lozil
Of Headbands and Heartbreak
watishistacorrespondents
Of Headbands and Heartbreak... 
Good gracious I just drooled all over my screen. Aguero and Ramos…Hmmm might have to start drinking Pepsi. Oh the Dempsey “Deuce Face”, priceless.
I love David Luiz so much! I want to hang out with him. He seems so fun
It’s good to be serious Pepsi Max addict, when men as these advertise the stuff :-p
No Portugal? Ramos will do. Kun, too!
The photos of Sergio from this shoot that keep coming up on Tumblr are amazing. Good lord.
Hope I can get a Sergio Pepsi can to go with my Euro 2012 Cruzcampo can…
Can I just say Sergio sitting is taller than messi standing straight! How does he ever get a header?