Real Madrid Goes ASMR

2 Jan

Oooookay, I didn’t really expect that. Nivea has posted a trailer for an ASMR campaign that they are doing in conjunction with Real Madrid. It will be coming later in the year and you can vote (further down the page) on which character’s film you want to see next: security guard, physiotherapist, greenskeeper or player. If it were up to me, I would just have a perpetual Sergio Ramos ASMR. Can you imagine? The snap of a headband settling into place, the brushing of his hair (it’s getting longer!), the clank of a large Gucci belt buckle, the grunt of exertion as he tries to wiggle into skin tight green jeans, the spritzing of manly cologne, the creak of leather on an overpriced leather Frankenjacket, the jingling of his car keys as he leaves for the mall, the chonk-chonk of his bedazzler as he works on a new ball cap… It would be a beautiful thing. 2020 is already looking up.

– Lozil

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